Why You Should Start Sending Automated Mailers

Now that you’ve had a buyer successfully close on your home, it’s time to begin sending out the traditional thank you cards or gifts, right? Wrong! If you want to ensure that your former buyers will remember you when they need help buying or selling their next home, then you need to start sending automated

Real Estate Automated Mailers: How to Create Personal Touch Points with Your Clients

What are real estate automated mailers? If you’re new to the real estate industry, it might seem like there’s a lot of jargon around this term that you simply don’t understand. Or maybe you just want to better understand what they mean and why they’re important in the first place. Whatever your reason, you’ve come

How to Send Automated Real Estate Mailers Every Other Month

You’ve just closed the sale on your first property, congratulations! Now it’s time to start thinking about how you want to maintain that relationship and get repeat business over time. While following up after the initial sale and making sure you have updated contact information is one of the best ways to do this, there
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The Different Forms of Business Thank You Cards

The goal of business thank you cards is to keep your brand in front of your customers, clients, and other business associates after your meeting, seminar, or presentation. There are several different forms of thank you cards you can use to achieve this goal, and each has its own strengths and weaknesses. Here’s a brief

Why Direct Mail Marketing Should Be Professionally Printed

When you are ready to launch a direct mail marketing campaign, it is highly recommended to turn to a professional to create the mailers that you are sending to potential customers. While some people consider printing in-house or going to a basic local print shop, these DIY marketing attempts are often big mistakes that can
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The future of direct mail marketing for real estate

If you had told us a few years ago that people would go to Disney world and be glued to their phones, we’d have called you crazy. Just look around… that’s the world we live in today. There’s no denying that the phone and digital technology has totally changed our lives and our businesses especially

How mortgage lenders use direct mail to get massive ROI

These days, the REALLY big hitters in the mortgage business pond have a secret. And it’s NOT a digital marketing tactic. It’s OLD SCHOOL. Like direct mail old school. You read that right… mortgage lenders are still using direct mail to get massive ROI! Here’s how: The Money is In the Follow Up We interviewed

Do real estate postcards still work for generating business?

  It’s easy to understand why everyone in the real estate industry is obsessed with digital marketing. After all, it feels like most people live on their phones these days. With all the effort being put into digital marketing, you might be wondering if real estate postcards still work for generating business. The answer is